The yearly summer season is almost here, and so are the hot summer products!
Summer is a time when people want to enjoy the outdoors and relax. However, that doesn't mean they don't want to buy new products!
Your customers may be looking to spend their hard-earned money on summer essentials, like tank tops and flip flops.
Many other summer products see a spike in sales during this season. And if you're an ecommerce store owner, it's important to know which products these are to capitalize on the opportunity.
We have compiled a list of some of the best new products to keep on your radar this summer.
Here are 13 summer product examples for online stores in 2024!
The 13 top summer product examples of 2024
Looking for some inspiration on what products to sell this summer?
If so, look no further!
These 13 summer products are some of the best ones we could find, and all display some characteristics of winning products.
Let's check them out!
1. Cool and breathable pet mats
Let's kick it off with a summer product from the pet niche!
These cool and breathable pet mats will allow your cat or dog to release some of their body temperatures during those hot summer days.
They are made of a comfortable mesh fabric that is easy to clean.
Additionally, the mat comes in two different sizes and three different colors, so your customers can choose the perfect one for their pet!
These mats are sure to be a summertime hit with pet parents who want to keep their furry friends cool and comfortable.
When analyzing the interest for cool dog mats on Google Trends, you will see that there is a spike right at the start of the summer:
2. 4WD RC car
Summer is the perfect time to let kids play with an awesome 4WD radio-controlled car!
With its four-wheel-drive system, this RC car is perfect for off-road driving and can easily handle even the roughest terrain.
The car is also equipped with LED lights, so it can be used even after dark. Thanks to its remote control system, your kids can easily operate it.
So, if you're looking for a summer toy that will keep your kids (or even yourself!) entertained for hours, this RC car is a great choice!
Google Trends doesn't necessarily show a spike of interest during the summer months, but this should be a fantastic summer product nonetheless:
3. Sand-free beach mat
Do you also hate when sand comes onto your beach mat while trying to relax?
If so, this sand-free beach mat will solve that problem!
It is made from a special double-layer mesh fabric that is breathable and lets sand pass right through it. With this beach mat, you can soak in the sun all day long without getting sand on your outfit.
The mat is also lightweight and comes with a carry bag, making it easy to take it with you wherever you go. Whether you're going to the beach, picnicking in the park, or just spending time in your backyard, this mat will come in handy!
Just check out Google Trends, and you will see that this is a genuine summer product:
4. Rechargeable solar lantern
Now, let's move on to a summer product for the outdoorsy types!
This rechargeable solar lantern is great for outdoor activities. You can use it to brighten up your tent at night or use it as the power bank for your mobile phone or tablet when there is no electricity around.
The great thing about this lantern is that it has solar panels on top of it to charge itself during the daytime automatically!
It also has a USB port, so you can use it to charge your devices. And when the battery is running low, you can simply put it in the sun to recharge it.
In short, this lantern is perfect for summer camping trips!
As you can see, Google Trends shows a high interest in this product just before and during the summer months:
5. Dog frisbee ball
Here's another awesome pet product for you!
As you can probably guess from the name, this dog toy is both a frisbee and a ball in one!
It brings a wide range of possible ways to play with it. Simply push it flat, and it will become a frisbee, allowing you to throw it for a significant distance. After some time, the toy will automatically pop back into a ball, making it roll further away from you and your dog.
The dog frisbee ball even has some cotton ropes attached, which will help your four-footer with chewing and cleaning their teeth.
This is definitely a summer must-have for all dog owners who want to keep their pups entertained!
Google Trends also shows that interest spikes just before the summer:
6. Waterproof dry bag
Summer is the season of watersports. Think about swimming, rafting, kayaking, or sailing.
What do all of these sports have in common?
That's right; a waterproof dry bag could be convenient for them!
This bag is made from a PVC-coated fabric that is entirely waterproof. Its roll-top closure system makes it easy to seal the bag and keep your belongings dry.
The bag comes in three different sizes so that you can choose the perfect one for your needs. Whether you're looking to keep your phone and wallet dry on a beach day or need something to protect your electronics on a boat, this bag has you covered!
As you can show below, Google Trends indicates that the interest for this product is highest just at the start and during summer:
7. Full-face scuba diving mask
Always fascinated by the beautiful but unknown underwater world?
You will be able to discover even more of it using this full-face scuba diving mask!
This mask will give you a 180-degree field of view and is also equipped with an integrated GoPro mount. This way, you can record your diving adventures and share them with your friends later on.
The mask is made from high-quality materials and is comfortable to wear. It even has a built-in anti-fog system to ensure you always have a clear view of the underwater world.
If you're looking for a fantastic summer diving experience, this mask is what you need!
Check out the Google Trends graph below, and you will notice that popularity spikes during the summer:
8. Inflatable lounge chair
There is always a dilemma to conquer when going out to the beach or park during summer.
You can either spend effort carrying a foldable chair with you and be comfortable once you're there, or you can leave the chair at home, but you will have to lay directly on the grass or sand.
This inflatable lounge chair solves that problem!
When deflated, it's just as light and compact as a plastic bag. But once you inflate it (which can be done manually), it turns into a comfortable lounge chair.
Once it's inflated, you can simply lie back and relax in the sun.
The best part?
You can deflate the chair and store it away in the included carry bag when you're done. This way, you can take it wherever you go without any hassle!
It's perfect for outdoor summer days, as it will allow you to relax and enjoy the sunny weather.
Google Trends agrees, as the highest interest for this product is seen during summer:
9. Summer baby socks
A great gift for parents with babies, these summer baby socks are colorful, stretchy, comfortable, and easy to put on.
They're made from a special breathable material that helps keep your baby's feet cool in summer.
The socks are also anti-slip, so they'll stay on your baby's feet even when they're crawling or walking around. Besides, they will prevent your baby from slipping and falling!
If you're looking for a summer gift for parents with babies, these socks are definitely a great choice!
Unfortunately, Google Trends didn't have enough data to display an interest graph for this product.
10. Dog harness
Let your puppy shine during summer!
With this fashionable dog harness, you can take your dog for a walk in style!
The harness is comfortable to wear as it is padded with soft fabric. It also features a reflective design, making your dog visible at night.
Thanks to the four different sizes available, it will be easy to put on and take off, making it perfect for summer walks with your furry friend!
So, if you're looking for a summer accessory for your dog, this harness is definitely a great choice!
According to Google Trends, you could see this as an evergreen product. But if you look closely, it can be seen that the interest in dog harnesses is highest during spring and summer:
11. Automatic Gatling bubble gun
Everyone knows that kids love to blow bubbles.
But what if you were a kid and you could blow a whole load of bubbles automatically like a machine gun?
That's where this automatic Gatling bubble gun comes in!
It is equipped with three AA batteries, giving it the power to shoot multiple bubbles per minute. It's sure to provide hours of fun for your kids.
The best part?
It's easy to use! Just fill the bubble gun with bubble solution, turn it on, and start shooting bubbles. It doesn't get much easier than that.
So, if you're looking for a summer toy that will make your kids happy, this bubble gun is definitely a great choice!
Google Trends doesn't have a lot of data for this product, but it does show a peak right before summer:
12. Tree fruit picking basket
This tree fruit picking basket will be an awesome tool for those who pick their self-grown fruit from all kinds of fruit trees.
This is the solution if you have a fruit-bearing tree in your yard but don't know how to pick the delicious apples or oranges it produces.
Just put the fruit picking basket under the tree branch and start picking the fruit! The basket will catch all the falling fruit, so you don't have to worry about them going to waste.
With this fruit picker, you can easily get that delicious fruit off the branches and into your hands. It has a telescoping pole to reach the topmost branches and the ability to hold several pieces of fruit at once in the large basket.
This summer, make use of your fruit-bearing tree by picking the delicious fruit with this handy tool!
Check out the Google Trends interest for this product below:
13. Cat hair comb
Cats naturally release hair to stay cool as temperatures rise before and during the summer.
If you don't want cat hairs lying everywhere in your house, it's wise to comb your cat once in a while.
This is where this cat hair comb comes in!
With this cat hair comb, you can quickly and easily remove all the unwanted hair from your cat.
So, if you're looking for an easy way to keep your cat's fur clean and tidy, this comb will be a superb choice!
By looking at the Google Trends chart, you will see that the interest is indeed the highest during the summer months:
Where can you find more summer product examples?
There you go!
If you liked our summer product examples above, you are probably wondering how we found them and if there is any way you can find more examples yourself.
Well, that's exactly what we will explain now.
All of our summer product examples were found with a product research tool called Sell The Trend:
It’s an incredible tool that easily lets you find your next winning products in minutes and even features a Shopify store explorer! If you’re interested in the tool, you can check out our full review of Sell The Trend here.
Tip: Already interested in Sell The Trend? Click here to get a free 7-day trial!
What is the best way to market summer products?
When running an ecommerce business, there are several methods to get visitors to your store.
For example, you could use Facebook Ads, Google Ads, influencer marketing, Pinterest, and more.
Usually, the best marketing method depends on your marketing budget and the kind of product you sell.
For example, Facebook Ads is an excellent marketing method if you sell either a product with a 'wow' factor or a problem-solving product. Meanwhile, Google Ads is a great ad platform for products that would benefit from an engaged audience.
So, if you are asking yourself how you should market your summer products, take a look at our infographic below:
If you are interested in an in-depth explanation of these marketing methods, check out our full article here!
How do you determine the best price for a summer product?
When it comes to pricing your summer product, you can’t just pick a price based on your feelings.
You will have to consider expenses like product costs, marketing costs, and taxes, but also things like psychology and price elasticity.
If you are going to sell summer products, you should look into a proper pricing strategy.
This will help you to determine the best selling price and maximize your profit. It’s a crucial aspect of your ecommerce store’s success!
If you are interested in an explanation of how pricing strategies work, then check out our pricing strategy guide here!
When is it too late to sell summer products?
When you read this article, you might be worried if it is already too late to start selling summer products.
Will your customers receive the products on time if you start now?
Well, the two most important things that will determine the answer to this question are your product and delivery times.
Do you sell a summer product that receives the highest interest just before or at the start of the summer? Or is it a summer product that will also sell decently during other seasons of the year?
Our tip is to check out the Google Trends chart for your product. That way, you will be able to make an estimate of the future demand for it!
If you see that the days in which your product receives the highest interest have already passed, it is too late to sell your summer product.
Conclusion
These are just some hot summer products you could sell in your online store.
With a little bit of creativity, you can come up with many more summer product ideas that would be perfect for your store.
Do you have any summer product ideas that you would add to this list? Let us know in the comments below!
Have a great rest of your day!
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